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Hardest Part Of Kickstarting A Growth Transformation

In the recent years, online business giants Amazon, Airbnb, Facebook and Netflix have gone through the exceptional growth rates. Notably, they used an agile, cross-functional approach to achieving the goal. For example, the social media giant Facebook has added billions of dollars to its market capitalization after introducing a growth team following a cross-functional growth …

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Growth Hacking is not Just for Startups, it’s for Smart Marketers

Startups do or die in the marketplace by their ability to drive customers to its business. Majority of the startups nowadays are in a position of slow death because they are not able to reach product-market fit. Even if it is achieved, the process of attracting customers is a tough job. Restriction in Resource Availability …

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Boost your Brand Positioning with Growth Hacking Strategies

Want To Know About Brand Positioning? Also known as positioning strategy, brand strategy, or a brand positioning statement, simply brand positioning is a process where you position your brand in the customer’s mind. This term has been flourishing since years and the idea of the term is to identify and implement a marketing niche for …

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